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About Us
ABOUT TIME
OUR MISSION
What’s the one precious thing we never seem to have enough of?
It’s time, of course – our most valuable asset. Assuming you live to be eighty, you’ll have about four thousand weeks on this planet. Knowing this mind-boggling fact might lead you to question are you making the most of it?
Our lives can be full of wonder, unique relationships and discovery. Maybe the ultimate point of all our frenetic ‘doing’ is that we just want to experience more of that wonder, more time with loved ones and a better life with balance.
We’ve made it our mission to help you plan your time more efficiently and intentionally so you can spend this precious resource on the things that matter most to you.
We understand modern life can be overwhelming; juggling family time with a work schedule, managing multiple tasks, running a home, and endless life admin. We can help you make the most of your time, allowing you to ultimately say HELLO to more time doing the things that bring you happiness.
Our smart time-gifting stationery and unique motivational planners are modern, timeless, and well-planned, with loads of space to motivate, inspire and support you.
The uncluttered layouts give you just enough structure without being too prescriptive, and there’s no gimmicky graphics or unnecessary prompts. All our printed products are made in the UK with a commitment to quality, attention to detail, creativity and sustainability.
THE STORY SO FAR
Hello, I’m Sam Smith, founder of HELLO TIME and the creator of the HELLO TIME Planner.
Throughout my 27-year career, I have been obsessed with the simple beauty and limitless possibility of great design, layout and typography. I have always loved stationery, and I am a total devotee of pen and paper; I love writing notes, sketching out ideas and ticking off lists. But in 2016 I had a midlife meltdown trying to do it all. I was overwhelmed running two small businesses, unhappy and pushing myself to my limit every day. I was using a simple daily diary to manage everything, and there simply wasn’t enough space. and I was carrying around several notebooks, to-do lists and scraps of paper.
My time was out of control, and I realised I had to address how I managed it to be a happier business founder.
I searched for something to help me organise my life and focus my time. I found lots numerous planners with very prescriptive systems, lots of structure, overwhelming layouts, not much space to write things down and sections I didn’t need. There were also lots of online planning tools, diaries, notebooks and planners all telling me how to plan my time, rather than telling me why it was important and showing me how to change my approach. So I decided to design what I needed, myself.
I streamlined and simplified how I managed my time and organised my days and it turned into the planner you see here today. I wanted to fix a problem that no other product, from my research and experience, was able to do. Most importantly, I wanted one place I could keep everything together – goals, ideas, notes, to-do lists plans and my schedule – and rid myself of the overwhelm and wasted time finding stuff in all those extra notebooks and scraps of paper had previously.
I called it the HELLO TIME Planner. It changed my focus from being busy to productive, and it changed my life.
I planned in ‘me’ time, and I became more conscious of the time I was wasting and more intentional with my most precious asset. Being more organised made me more focused, and being more focused made me more productive. Being more productive meant I could say hello to more time doing the things that make me happy.
It’s now become my mission to share this gift of time to others in need. The go-getters climbing the career ladder, the bravehearts running their own business or the heroes at home raising a family. I know it works, and others do too because of the positive feedback we’ve had from our community who wouldn’t be without the HELLO TIME Planner now they have found it.
Planning obsessive and into the detail or conceptual and bigger picture. Whatever your personality preference, the HELLO TIME planner will support you in keeping everything together, quite literally.
I am so proud that now, for thousands of people, the HELLO TIME brand name acts as a natural break from the daily chaos of life.
We invite you to do the same and say “HELLO” to the most precious asset we have, a daily reminder to use it well!
MEET THE MAKER
Sam Smith is a hands-on creative and branding specialist with over 27 years of unique design experience across many market sectors, from motorbikes to groceries, members clubs to clothing and construction to education. Her core skills and specialism lie in branding, be it design for print, digital or environmental branding, she’s worked on it all.
After several years in London, working with exciting start-ups and well-known brands such as Virgin, Chinawhite & Smirnoff, she became a creative director at Midlands design powerhouse Linney Create, where she worked with Mars, The Post Office, Whitbread, Slimming World, Mothercare, Triumph, McDonald’s and Bupa, amongst many other big UK brands.
Sam is highly creative and brand-savvy, with a great understanding of marketing principles and techniques that make her a natural entrepreneur. She set up her design studio, Alilia, in 2009, and launched her own range of art, commissioned by interior clients across the globe. Sam was chosen by Heal’s to become a Heal’s Discovers artist which saw her work sold in-store and online by the iconic interiors brand.
After years of helping others build successful brands, Sam took on the challenge of building her own when she founded HELLO TIME in 2018.
PLANNER HIGHLIGHTS
Made in the UK
All our paper products are made in the UK by specialist printers & book binders chosen for their quality attention to detail & craftsmanship.
Case Bound
Case binding is one of the most robust methods of binding which is why we use this technique to bind our planners.
Unique Layout
Six unique sections designed to manage multiple tasks in one place. Goals, Diary, To-Do’s, Notes, Plans & Ideas.
Book Mark
Our planners have three printed ribbon page markers to bookmark pages of interest or index popular sections within your planner.
No Fancy Box
Our planners don’t come in a fancy box you’ll end up throwing away. Instead arrive beautifully wrapped in our signature HT wrapping paper.
Planet First
We only use FSC certified paper from responsible sources & print using vegetable inks. We recycle packaging & use paper tape.
